Service management
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Nestlé is a multinational packaged food company which was founded in 1866 by Henri Nestlé to provide an infant food product - Farine Lactée Nestlé. The Anglo-Swiss Condensed Milk Company, founded also in 1866 by Americans Charles and George Page, broadened its product line in the mid-1870s to include cheese and infant formulas. The Nestlé Company, which had been purchased from Henri Nestlé by Jules Monnerat in 1875, responded by launching a condensed milk product of its own. The two companies remained fierce competitors until their merger in 1905.The company formed then was called the Nestlé and Anglo-Swiss Milk Company.
By the early 1900s, the company was operating factories in the United States, Britain, Germany and Spain. In 1904, Nestlé added chocolate to its range of food products after reaching an agreement with the Swiss General Chocolate Company. World War II had an immediate negative influence on Nestlé’s profits. Factories were established in developing countries, especially in South America. Still the war helped with the introduction of the company's newest product, Nescafé, which was a staple drink of American soldiers. Nestlé's production and sales rose in the wartime economy.Finally, Nestlé management reached the decision to diversify for the first time outside the food industry. In 1974, the Company became a major shareholder in L'Oréal, one of the world's leading makers of cosmetics.
Nestlé is one of the leaders in the food industry, with more than 470 factories around the world and sales of more than 81 billion Swiss francs.
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